Ignite the Fire Within Your Team

Meet Connie Lamb – The Spark Behind the Fire

From washing dishes in a small restaurant at just 15 years old to leading multi-million-dollar hospitality operations, Connie Lamb has lived and breathed every layer of the industry. With more than 35 years of hands-on experience, she’s not just a speaker and a coach - she’s a seasoned professional who knows what it feels like to be on the line, behind the desk, and in the boardroom.

Connie’s path through hospitality wasn’t paved with ease - it was built on grit, grace, and an unwavering belief in people. She climbed the ladder one shift at a time, navigating late nights, changing trends, and high-pressure environments with heart and hustle. And what she discovered along the way is this: success in hospitality doesn’t come from systems alone - it comes from the soul.

Certified in Positive Psychology and deeply rooted in personal growth, Connie now helps teams and leaders rediscover the “why” behind their work. She blends inspiring storytelling with practical strategies to reignite passion, elevate culture, and create workplaces where people feel seen, supported, and truly empowered to shine.

Connie’s talks are equal parts energizing and eye-opening - with just the right amount of humor, heart, and hands-on insight to create lasting change. Whether she’s speaking to front-line staff, leadership teams, or entire organizations, her mission remains the same: to help hospitality professionals lead with purpose, serve with soul, and create cultures where both people and profits thrive.

Is Your Hospitality Team Running on Empty?

• Staff burnout and high turnover draining your energy and budget

• Low morale leading to poor guest experiences

• Leadership gaps causing misalignment and confusion

• A sense that “something’s missing” in your company culture

• Difficulty attracting and retaining talent that fits your values

Connie’s message reignites the spark in your people and helps teams fall back in love with why they started.

Inspire. Empower. Elevate Hospitality.

Transform your organization with Connie's expertise in leadership, coaching, and positive psychology for lasting impact.

The Refrigerator Analogy: Why Clear Communication Changes Everything

What happens when you tell three people to “clean the refrigerator”? One tosses out expired food, another scrubs every shelf, and the third wipes the handle and calls it a day. Sound familiar?

In this engaging and lighthearted keynote, Connie Lamb uses her signature "Refrigerator Analogy" to unpack how even the simplest instructions can be misinterpreted - and how those tiny miscommunications can snowball into frustration, missed expectations, and team tension.

Through real-life hospitality examples, a splash of humor, and actionable tools, Connie shows leaders and teams how to create clarity, foster trust, and get everyone on the same page (without anyone arguing over the pickles).

Because when communication is clean, so is the culture.

Audience Takeaways:

• Why assumptions sabotage teamwork

• The importance of defining expectations — not just stating them

• How to build a culture of clarity, curiosity, and follow-through

• Tools for communicating in a way that sticks (and doesn’t stink!)

Serve with Soul: Bringing Heart Back to Hospitality

This keynote is a heartfelt tribute - a love letter to the unsung heroes of hospitality. It’s for the servers who remember how you like your coffee. The housekeepers who leave little touches that go unnoticed. The front desk teams who greet guests with a smile, even on their longest days. It’s for the ones who show up early, stay late, and carry the heartbeat of every hotel, restaurant, and guest experience.

In “Serve with Soul,” Connie Lamb shines a light on the emotional labor, unspoken sacrifices, and quiet strength of hospitality professionals - and reminds them just how extraordinary they really are. She shares the truth that’s often forgotten in the day-to-day rush: you’re not just turning tables, folding towels, or taking orders... you’re creating moments that matter. You’re serving connection. You’re serving magic.

Audience Takeaways:

• A renewed sense of purpose in their roles

• Emotional tools to manage stress and stay connected to their why

• An appreciation for the ripple effect of their everyday actions

• Mindset shifts that restore pride, positivity, and personal power

• A team-wide morale boost that sticks long after the applause

Leadership isn’t just about what you do — it’s about the energy you bring, the example you set, and the ripple you create that travels far beyond the walls of your workplace.

In “The Ripple Effect,” Connie Lamb invites leaders to step fully into their purpose and recognize the profound influence they have on the people around them. Because the truth is, every decision, every conversation, every glance carries energy. And that energy either builds culture… or breaks it.

This keynote isn’t about perfection — it’s about authenticity. It’s about being the kind of leader whose ripple inspires trust, uplifts morale, and sparks a culture of possibility at every level of the organization.

Because when a leader shines with purpose, the entire team begins to glow.

Audience Takeaways:

• Why self-aware leadership is the key to lasting culture change

• The science behind emotional contagion (and how to harness it for good)

• Tools to lead with clarity, compassion, and confidence

• How to align personal values with organizational vision

• A fresh framework for leading with intention — and watching the ripple grow

The Ripple Effect: How Small Shifts in Leadership Create Big Waves in Culture

Customer Reviews

Hear what our clients say about Connie's transformative coaching approach.

Connie's insights transformed our team dynamics, fostering a culture of empathy in leadership.

Jordan S.

Denver

Connie's coaching empowered our staff to embrace their true potential and lead with purpose. Her unique approach blends experience with genuine care, making a lasting impact on our organization.

Emily J.

Denver

★★★★★

★★★★★